Our favorite clothing brand- Penshoppe opened its all-new flagship store yesterday and I got the first dibs on what Penshoppe has to offer this 2017. Definitely it's a new year, new store because the 800-square meter fashion haven dubbed as Penshoppe Capital screams all things fashion. This is not your ordinary Penshoppe store so you really have to see for yourselves :)
Be in shopping haven as the store features an an edgy yet minimalist layout with white walls, floors, and ceiling. It also has giant LED screens playing the brand’s latest campaigns in place of display windows. Highlights of the event, my picks, and the pieces in store for you from Penshoppe's Spring Summer 2017 Collection below :)
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Penshoppe Capital at UP Town Center
photo grabbed from ARC Public Relation's Facebook Page |
FUN FACT: If you'll look inside hubby's closet, you'll see his work wear- all things Penshoppe! From his shirts, to his jeans, and shorts, well I can say he has this Penshoppe Basics Collection :) Penshoppe Capital at UP Town Center is home to Penshoppe’s biggest selection of fashion pieces. From fresh drops to classic favorites like essential shirts and DenimLab pants, it will be the one place where anyone can go to see everything that the brand offers at a specific time.
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Penshoppe Capital at UP Town Center
Jampacked VIP night- we're all in for some shopping treat!!! |
Penshoppe Capital is one fashion haven and shopping destination because I've found everything I'm looking for- basic tees in all colors available, denims, dresses, accessories, fragrances, that are usually not available or out of stock in other Penshoppe stores.
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Penshoppe Capital at UP Town CenterJeff Bascon, Penshoppe’s Brand Director |
“One of our biggest considerations when designing Penshoppe Capital is to make it a destination,” shares Jeff Bascon, Penshoppe’s Brand Director. “In order to do this, we need to create a unique shopping experience. That’s when we thought about playing with space. The store is laid out in such a way that shoppers can easily move from one section to the next and allows everyone to have a clear view of the brand’s offerings at a macro perspective.”
Penshoppe Capital Experience
I arrived early at the venue and roamed inside the store. There are different sections and true to what Jeff Bascon said, they've created these sections for shoppers to easily access one offering to another. My favorite sections are:
1. Basics- Penshoppe All Day
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Penshoppe Capital at UP Town Center
Penshoppe All Day Section for Men and Women |
2. Graphic and Statement Tees
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Penshoppe Capital at UP Town Center
Graphic Tees |
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Penshoppe Capital at UP Town Center
Statement Tees |
3. DenimLab
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Penshoppe Capital at UP Town Center
Power Stretch Jeans Corner |
The store is launched together with the brand’s 2017 Spring-Summer collection, which is composed mostly of functional yet trendy pieces that are perfect for making the most out of your summer.
- Inspired by free spirit of music and art festivals.
- Summer staples like mixing of muted and neutral tones.
- Subtle intricate details and dynamic tropical prints.
- Young and carefree yet functional, flattering, and trendy looks.
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Penshoppe Capital at UP Town Center |
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Penshoppe Capital at UP Town Center
Penshoppe is ready for summer!!! Super like this OOTD :) |
Thank you so much Penshoppe and ARC for having me. Dearies, I'm inviting you all to come and visit the newly opened Penshoppe Capital. Get ready your spring and summer outfits, you'll definitely love Penshoppe's Spring Summer 2017 collection because they are suitable for our hot and humid weather :)
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Penshoppe Capital at UP Town Center
Shopping time!!! |
Visit Penshoppe Capital at UP Town Center :)
Follow them on Twitter: @penshoppe
Follow them on Instagram: @penshoppe
#PenshoppeSummerDestination #PenshoppeUPTC
Good Times!~